Real Estate Portal with 3D Virtual Tours & Lead Routing
Built a high-conversion property portal with immersive 3D tours and automated lead routing to agents.
Real Estate Portal with 3D Virtual Tours & Lead Routing
Built a high-conversion property portal with immersive 3D tours and automated lead routing to agents.
Founder note: this is written to be practical. We focus on what we learned in delivery, what changed for the team, and what results held up after rollout.
The Real Problem
1. Static photo galleries failed to differentiate luxury listings
2. Lead response time averaged 4+ hours
3. MLS data sync was manual and error-prone
4. Mobile traffic was 70% but mobile conversion was under 1%
What We Actually Changed
Delivered a Next.js property portal with WebGL 3D tours, automated MLS ingestion, mortgage calculators, and AI lead scoring routed to the right agent within minutes.
TOOLS AND METHODS USED
Delivery Journey
Discovery
User journeys, MLS requirements, tour UX
Build
Portal, 3D tours, lead routing
Launch
MLS sync, analytics, go-live
What Improved
Buyers now experience listings before visiting in person. Our agents get warmer leads and close faster.
FOUNDER BRIEF
DELIVERY STACK
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